Nudge.ai is a Modern Sales Platform that uses artificial intelligence to find actionable insights on your target accounts.
Founders: Paul Teshima (CEO) & Steve Woods (CTO)
HQ: Toronto, ON, Canada
Nudge.ai was co-founded in 2014 by former Eloqua executives, Paul Teshima and Steve Woods. After having successfully guided Eloqua to a market leading position in marketing automation from $0 to over $100 million in revenue, then through IPO and acquisition by Oracle for $957 million, Teshima and Woods recognized another massive challenge to solve – this time, however, it was on the sales side.
The best sales professionals understand that people buy from people they know, like and trust. In a world that’s becoming overloaded with information, it’s becoming harder to build trusted, authentic relationships with buyers and existing customers. This is where Teshima and Woods saw the biggest challenge, and the biggest opportunity yet to be solved.
Teshima and Woods have set out to build a solution that leverages the strength of relationships to help sales teams find and keep their best customers.
We saw two experienced founders tackling a challenge that every business faces: understanding how to leverage your team's professional networks to grow your business presents an enormous opportunity for B2B organizations. We knew that when they solve this at scale for enterprises, the value created for customers will be tremendous.